{"id":351,"date":"2023-10-11T10:54:25","date_gmt":"2023-10-11T10:54:25","guid":{"rendered":"https:\/\/joergschwartze.com\/?p=351"},"modified":"2024-01-16T11:02:55","modified_gmt":"2024-01-16T11:02:55","slug":"life-is-not-rational","status":"publish","type":"post","link":"https:\/\/joergschwartze.com\/de\/life-is-not-rational\/","title":{"rendered":"Das Leben ist nicht rational"},"content":{"rendered":"\n[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.22.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_row _builder_version=&#8221;4.22.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.22.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_accordion _builder_version=&#8221;4.22.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_accordion_item open=&#8221;on&#8221; _builder_version=&#8221;4.22.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;]<p><span>I am an engineer and thus I have been trained to analyze problems and calculate the solution. This is how I started my career.<\/span><span><br \/><\/span><span><br \/><\/span><span>However, I quickly learned that the world is not rational. We are all human beings and we do not act in a fully rational way. And rightly so, because many topics are far too complex to find a purely analytical solution and our intuition is not a bad indicator.<\/span><span><br \/><\/span><span><br \/><\/span><span>As a consequence we not only have to manage our own emotions and leverage our intuition, we also have to appeal to other peoples emotions and drivers, if we want them to follow our ideas or even change the way of working.<\/span><span><br \/><\/span><span><br \/><\/span><span>The elaboration and even more so the communication of a strategy has to take this into account. And since we are much more moved by positive emotions than by fear, the classical \u201eburning deck\u201c approach is not the most powerful way to present a strategy.<\/span><span><br \/><\/span><span><br \/><\/span><span>Think about yourself! What motivates you and triggers you to support an initiative or even take action? The threat that you are doomed, if you don\u2019t do it? Or rather if something seems to be really appealing, triggers positive emotions and\/or offers great learnings and development for you?<\/span><span><br \/><\/span><span><br \/><\/span><span>Look at the positive triggers of the people you want to convince and tailor your story so as to pull those triggers. You will be rewarded with much more support.<\/span><span><br \/><\/span><\/p>[\/et_pb_accordion_item][\/et_pb_accordion][\/et_pb_column][\/et_pb_row][\/et_pb_section]\n","protected":false},"excerpt":{"rendered":"<p>I am an engineer and thus I have been trained to analyze problems and calculate the solution. This is how I started my career.However, I quickly learned that the world is not rational. We are all human beings and we do not act in a fully rational way. And rightly so, because many topics are [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":349,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"class_list":["post-351","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-strategy"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Life is not rational - Joerg Schwartze<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/joergschwartze.com\/de\/life-is-not-rational\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Life is not rational - Joerg Schwartze\" \/>\n<meta property=\"og:description\" content=\"I am an engineer and thus I have been trained to analyze problems and calculate the solution. This is how I started my career.However, I quickly learned that the world is not rational. We are all human beings and we do not act in a fully rational way. And rightly so, because many topics are [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/joergschwartze.com\/de\/life-is-not-rational\/\" \/>\n<meta property=\"og:site_name\" content=\"Joerg Schwartze\" \/>\n<meta property=\"article:published_time\" content=\"2023-10-11T10:54:25+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-01-16T11:02:55+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/joergschwartze.com\/wp-content\/uploads\/2024\/01\/23-H-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1707\" \/>\n\t<meta property=\"og:image:height\" content=\"2560\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Joerg Schwartze\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Verfasst von\" \/>\n\t<meta name=\"twitter:data1\" content=\"Joerg Schwartze\" \/>\n\t<meta name=\"twitter:label2\" content=\"Gesch\u00e4tzte Lesezeit\" \/>\n\t<meta name=\"twitter:data2\" content=\"2\u00a0Minuten\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/joergschwartze.com\\\/life-is-not-rational\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/joergschwartze.com\\\/life-is-not-rational\\\/\"},\"author\":{\"name\":\"Joerg Schwartze\",\"@id\":\"https:\\\/\\\/eso.fyd.mybluehost.me\\\/#\\\/schema\\\/person\\\/e10ac8a93176af9a339bcaeb13e9c964\"},\"headline\":\"Life is not rational\",\"datePublished\":\"2023-10-11T10:54:25+00:00\",\"dateModified\":\"2024-01-16T11:02:55+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/joergschwartze.com\\\/life-is-not-rational\\\/\"},\"wordCount\":346,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/joergschwartze.com\\\/life-is-not-rational\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/joergschwartze.com\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/23-H-scaled.jpg?fit=1707%2C2560&ssl=1\",\"articleSection\":[\"Strategy\"],\"inLanguage\":\"de\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/joergschwartze.com\\\/life-is-not-rational\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/joergschwartze.com\\\/life-is-not-rational\\\/\",\"url\":\"https:\\\/\\\/joergschwartze.com\\\/life-is-not-rational\\\/\",\"name\":\"Life is not rational - Joerg Schwartze\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/eso.fyd.mybluehost.me\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/joergschwartze.com\\\/life-is-not-rational\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/joergschwartze.com\\\/life-is-not-rational\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/joergschwartze.com\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/23-H-scaled.jpg?fit=1707%2C2560&ssl=1\",\"datePublished\":\"2023-10-11T10:54:25+00:00\",\"dateModified\":\"2024-01-16T11:02:55+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/eso.fyd.mybluehost.me\\\/#\\\/schema\\\/person\\\/e10ac8a93176af9a339bcaeb13e9c964\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/joergschwartze.com\\\/life-is-not-rational\\\/#breadcrumb\"},\"inLanguage\":\"de\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/joergschwartze.com\\\/life-is-not-rational\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"de\",\"@id\":\"https:\\\/\\\/joergschwartze.com\\\/life-is-not-rational\\\/#primaryimage\",\"url\":\"https:\\\/\\\/i0.wp.com\\\/joergschwartze.com\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/23-H-scaled.jpg?fit=1707%2C2560&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i0.wp.com\\\/joergschwartze.com\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/23-H-scaled.jpg?fit=1707%2C2560&ssl=1\",\"width\":1707,\"height\":2560},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/joergschwartze.com\\\/life-is-not-rational\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/joergschwartze.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Life is not rational\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/eso.fyd.mybluehost.me\\\/#website\",\"url\":\"https:\\\/\\\/eso.fyd.mybluehost.me\\\/\",\"name\":\"Joerg Schwartze\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/eso.fyd.mybluehost.me\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"de\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/eso.fyd.mybluehost.me\\\/#\\\/schema\\\/person\\\/e10ac8a93176af9a339bcaeb13e9c964\",\"name\":\"Joerg Schwartze\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"de\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/c59cd08ffb5aa027f85ab40dccd416eb9f18c9a28c4aa4f0fbef802d97991949?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/c59cd08ffb5aa027f85ab40dccd416eb9f18c9a28c4aa4f0fbef802d97991949?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/c59cd08ffb5aa027f85ab40dccd416eb9f18c9a28c4aa4f0fbef802d97991949?s=96&d=mm&r=g\",\"caption\":\"Joerg Schwartze\"},\"url\":\"https:\\\/\\\/joergschwartze.com\\\/de\\\/author\\\/infojoergschwartze-com\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Life is not rational - Joerg Schwartze","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/joergschwartze.com\/de\/life-is-not-rational\/","og_locale":"de_DE","og_type":"article","og_title":"Life is not rational - Joerg Schwartze","og_description":"I am an engineer and thus I have been trained to analyze problems and calculate the solution. This is how I started my career.However, I quickly learned that the world is not rational. We are all human beings and we do not act in a fully rational way. And rightly so, because many topics are [&hellip;]","og_url":"https:\/\/joergschwartze.com\/de\/life-is-not-rational\/","og_site_name":"Joerg Schwartze","article_published_time":"2023-10-11T10:54:25+00:00","article_modified_time":"2024-01-16T11:02:55+00:00","og_image":[{"width":1707,"height":2560,"url":"https:\/\/joergschwartze.com\/wp-content\/uploads\/2024\/01\/23-H-scaled.jpg","type":"image\/jpeg"}],"author":"Joerg Schwartze","twitter_card":"summary_large_image","twitter_misc":{"Verfasst von":"Joerg Schwartze","Gesch\u00e4tzte Lesezeit":"2\u00a0Minuten"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/joergschwartze.com\/life-is-not-rational\/#article","isPartOf":{"@id":"https:\/\/joergschwartze.com\/life-is-not-rational\/"},"author":{"name":"Joerg Schwartze","@id":"https:\/\/eso.fyd.mybluehost.me\/#\/schema\/person\/e10ac8a93176af9a339bcaeb13e9c964"},"headline":"Life is not rational","datePublished":"2023-10-11T10:54:25+00:00","dateModified":"2024-01-16T11:02:55+00:00","mainEntityOfPage":{"@id":"https:\/\/joergschwartze.com\/life-is-not-rational\/"},"wordCount":346,"commentCount":0,"image":{"@id":"https:\/\/joergschwartze.com\/life-is-not-rational\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/joergschwartze.com\/wp-content\/uploads\/2024\/01\/23-H-scaled.jpg?fit=1707%2C2560&ssl=1","articleSection":["Strategy"],"inLanguage":"de","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/joergschwartze.com\/life-is-not-rational\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/joergschwartze.com\/life-is-not-rational\/","url":"https:\/\/joergschwartze.com\/life-is-not-rational\/","name":"Life is not rational - Joerg Schwartze","isPartOf":{"@id":"https:\/\/eso.fyd.mybluehost.me\/#website"},"primaryImageOfPage":{"@id":"https:\/\/joergschwartze.com\/life-is-not-rational\/#primaryimage"},"image":{"@id":"https:\/\/joergschwartze.com\/life-is-not-rational\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/joergschwartze.com\/wp-content\/uploads\/2024\/01\/23-H-scaled.jpg?fit=1707%2C2560&ssl=1","datePublished":"2023-10-11T10:54:25+00:00","dateModified":"2024-01-16T11:02:55+00:00","author":{"@id":"https:\/\/eso.fyd.mybluehost.me\/#\/schema\/person\/e10ac8a93176af9a339bcaeb13e9c964"},"breadcrumb":{"@id":"https:\/\/joergschwartze.com\/life-is-not-rational\/#breadcrumb"},"inLanguage":"de","potentialAction":[{"@type":"ReadAction","target":["https:\/\/joergschwartze.com\/life-is-not-rational\/"]}]},{"@type":"ImageObject","inLanguage":"de","@id":"https:\/\/joergschwartze.com\/life-is-not-rational\/#primaryimage","url":"https:\/\/i0.wp.com\/joergschwartze.com\/wp-content\/uploads\/2024\/01\/23-H-scaled.jpg?fit=1707%2C2560&ssl=1","contentUrl":"https:\/\/i0.wp.com\/joergschwartze.com\/wp-content\/uploads\/2024\/01\/23-H-scaled.jpg?fit=1707%2C2560&ssl=1","width":1707,"height":2560},{"@type":"BreadcrumbList","@id":"https:\/\/joergschwartze.com\/life-is-not-rational\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/joergschwartze.com\/"},{"@type":"ListItem","position":2,"name":"Life is not rational"}]},{"@type":"WebSite","@id":"https:\/\/eso.fyd.mybluehost.me\/#website","url":"https:\/\/eso.fyd.mybluehost.me\/","name":"J\u00f6rg Schwartze","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/eso.fyd.mybluehost.me\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"de"},{"@type":"Person","@id":"https:\/\/eso.fyd.mybluehost.me\/#\/schema\/person\/e10ac8a93176af9a339bcaeb13e9c964","name":"J\u00f6rg Schwartze","image":{"@type":"ImageObject","inLanguage":"de","@id":"https:\/\/secure.gravatar.com\/avatar\/c59cd08ffb5aa027f85ab40dccd416eb9f18c9a28c4aa4f0fbef802d97991949?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/c59cd08ffb5aa027f85ab40dccd416eb9f18c9a28c4aa4f0fbef802d97991949?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/c59cd08ffb5aa027f85ab40dccd416eb9f18c9a28c4aa4f0fbef802d97991949?s=96&d=mm&r=g","caption":"Joerg Schwartze"},"url":"https:\/\/joergschwartze.com\/de\/author\/infojoergschwartze-com\/"}]}},"jetpack_featured_media_url":"https:\/\/i0.wp.com\/joergschwartze.com\/wp-content\/uploads\/2024\/01\/23-H-scaled.jpg?fit=1707%2C2560&ssl=1","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/joergschwartze.com\/de\/wp-json\/wp\/v2\/posts\/351","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/joergschwartze.com\/de\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/joergschwartze.com\/de\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/joergschwartze.com\/de\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/joergschwartze.com\/de\/wp-json\/wp\/v2\/comments?post=351"}],"version-history":[{"count":3,"href":"https:\/\/joergschwartze.com\/de\/wp-json\/wp\/v2\/posts\/351\/revisions"}],"predecessor-version":[{"id":356,"href":"https:\/\/joergschwartze.com\/de\/wp-json\/wp\/v2\/posts\/351\/revisions\/356"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/joergschwartze.com\/de\/wp-json\/wp\/v2\/media\/349"}],"wp:attachment":[{"href":"https:\/\/joergschwartze.com\/de\/wp-json\/wp\/v2\/media?parent=351"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/joergschwartze.com\/de\/wp-json\/wp\/v2\/categories?post=351"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/joergschwartze.com\/de\/wp-json\/wp\/v2\/tags?post=351"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}